Cassius Wellington: Warehouse Petz Durham, NC + Mariestad, Sweden 2011

Cassius Wellington: Warehouse Petz
Durham, NC + Mariestad, Sweden
2011

OVERVIEW

This blog was originally created as a platform for sharing my experiences as a pet concierge in Durham, NC. However it slowly evolved to a platform that focuses on pet art, travel and products. As a dog owner for 40 years (I basically cam home form the hospital to a Doberman Pinscher named Coco) I thoroughly enjoy living a life with a dog! The design aesthetic expresses just that by incorporating a color palette inspired by my favorite breeds and nature with a touch a luxe (I do believe our pets should be totally spoiled ( and good listeners) because they have such an incredibly impact on our lives!

LOGO


ALTERNATE LOGOS


MOOD BOARD


COLOR PALETTE


PATTERNS + TEXTURES


TYPOGRAPHY

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SOCIAL MEDIA PLATFORMS

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BLOG

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SERVICES   

  • Creative Direction

  • Brand Curating: visual identity + brand catalog

  • blog design

  • Writing

  • Social Media: instagram, twitter + pinterest

  • Photography + Short Videos